Who`s Building The Metaverse? This Is What Professionals Do! Better Than Anyone Else

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Building the Metaverse, Facebook changed its name last week to Meta Platforms Inc to signal its focus on the metaverse, which it thinks will be the successor to the mobile internet.

The metaverse broadly refers to the idea of a shared virtual platform that people can access through different devices and where they can move through digital environments.

Well before Facebook Chief Executive Officer (CEO) Mark Zuckerberg’s splashy demos featuring giant robots and digital time travels to ancient Rome, dozens of companies were crafting the software and hardware that could be used for this “Ready Player One” future.

The concept, which could be more than a decade away from being fully realized, will take cooperation among tech giants. 

In June, investment firm Roundhill Investments created an exchange-traded fund (ETF) to track and profit from the work of the metaverse enablers. Hours before Facebook announced its rebrand, another firm launched its metaverse ETF.

Building The Metaverse :


Roblox is an online game platform and game creation system developed by Roblox Corporation. It allows users to program games and play games created by other users.

Building the metaverse : Roblox

Created by David Baszucki and Erik Cassel in 2004 and released in 2006, the platform hosts user-created games of multiple genres coded in the programming language Lua. For most of Roblox‘s history, it was relatively small, both as a platform and a company, due to both co-founder Baszucki’s lack of interest in press coverage and it being “lost among the crowd” in a large number of platforms released around the same time. 

Roblox began to grow rapidly in the second half of the 2010s, and this growth has been accelerated by the COVID-19 pandemic

Video Gaming platform Roblox Corporation, which went public this year, envisions the metaverse as a place where “people can come together within millions of 3D experiences to learn, work, play, create and socialize.”

Roblox aims to give users and developers ways to create digital worlds. Its CEO has also talked about future shopping and conducting business on the platform, which has its virtual economy powered by its Robux currency.


Microsoft Corporation is an American multinational technology corporation that produces computer software, consumer electronics, personal computers, and related services.


Its best-known software products are the Microsoft Windows line of operating systems, the Microsoft Office suite, and the Internet Explorer and Edge web browsers. Its flagship hardware products are the Xbox video game consoles and the Microsoft Surface lineup of touchscreen personal computers.

Microsoft ranked No. 21 in the 2020 Fortune 500 rankings of the largest United States corporations by total revenue; it was the world’s largest software maker by revenue as of 2016. It is one of the Big Five American information technology companies, alongside Alphabet, Amazon, Apple, and Meta.

Microsoft Corporation’s CEO, Satya Nadella, in an earnings call this year said the company was working to build an “enterprise metaverse” as the digital and physical worlds converge in its offerings.

Microsoft, which owns Xbox and the world-building game Minecraft, is also a key player in the gaming world. Xbox boss Phil Spencer has talked about planning for “a metaverse or mixed-reality construct.”


Facebook, which will start trading as Meta Platforms on December 1, has said it wants to be seen as a metaverse company rather than a social media one.


Meta Platforms, Inc., doing business as Meta and formerly known as Facebook, Inc., is an American multinational technology conglomerate based in Menlo Park, California.

The company is the parent organization of Facebook, Instagram, and WhatsApp, among other subsidiaries. Meta is one of the world’s most valuable companies. It is one of the Big Five American information technology companies, alongside Alphabet, Amazon, Apple, and Microsoft.

The tech giant, which has about three billion users, has been investing heavily in augmented and virtual reality (VR) and has been building out its VR environment Horizon, accessed through its Quest headsets.


Nvidia Corporation (/ɛnˈvɪdiə/en-VID-ee-ə) is an American multinational technology company incorporated in Delaware and based in Santa Clara, California. 


It is a fabless company that designs graphics processing units (GPUs) for the gaming and professional markets, as well as systems on a chip unit (SoCs) for the mobile computing and automotive market.

Its primary GPU line, labeled “GeForce”, is in direct competition with the GPUs of the “Radeon” brand by Advanced Micro Devices (AMD). Nvidia expanded its presence in the gaming industry with its handheld game console Shield Portable, Shield Tablet, and Shield Android TV and its cloud gaming service GeForce Now.

Its professional line of GPUs is used in workstations for applications in such fields as architecture, engineering and construction, media and entertainment, automotive, scientific research, and manufacturing design.

Computer chip maker Nvidia Corporation built its Omniverse platform for connecting 3D worlds into a shared virtual universe. 

It says Omniverse, which is used for projects like creating simulations of real-world buildings and factories, is the “plumbing” on which metaverses could be built.



Unity Software Inc, which develops software used to design video games, is another company that could sell tools or technology used to build the metaverse.

Visual Studio 2017 is targeting production soon, and those who don’t want to wait can use the Visual Studio 2012 RC which will be available in late September 2017, with 32-bit support. Microsoft will also release Visual Studio 2017 Express for Unity under an “open source” model.

This is really about using the .NET Core tooling as a way to get up and running and being able to start to create new scenarios without being tied to a specific framework. 

“We hope that as the Visual Studio and Unity teams work together, developers will be able to take advantage of great features and new ways to build rich user experiences using either version of Visual Studio, or Visual Studio.


A social media platform that’s building a dedicated platform for virtual world socialization.


Snapchat owner Snap Inc has long been building custom avatars and augmented reality filters to overlay digital features in the real world. This year, it unveiled its first true augmented reality glasses, available for developers to experiment with creating experiences for the spectacles.

What’s New?

Development on Snap Metaverse (SM) has been at full steam for a while now, but some new features have just been released. A new website is now live, with information about the product and some updates:

“Snapchat is not just an application platform; it’s an entirely new social infrastructure that provides true in-world content sharing, collaboration, identity, and social experiences like you’ve never seen. 

As the basis for many of our next-generation products, we’re excited to give you a glimpse of our vision for an innovative virtual reality social world.”


Autodesk, Inc. is an American multinational software corporation that makes software products and services for the architecture, engineering, construction, manufacturing, media, education, and entertainment industries. 


Autodesk is headquartered in San Rafael, California, and has offices worldwide. Its U.S. offices are located in the states of California, Oregon, Colorado, Texas, Michigan, New Hampshire, and Massachusetts. Its Canada offices are located in the provinces of Ontario, Quebec, and Alberta.

Autodesk’s Media and Entertainment division create software for visual effects, color grading, and editing as well as animation, game development, and design visualization. 

3ds Max and Maya are both 3D animation software used in film visual effects and game development.

Cloud software firm Autodesk makes programs used by architects and engineers to design and create buildings and products. Its software is also used to build virtual worlds for gaming and entertainment.



Tencent Holdings Ltd., also known as Tencent (腾讯), is a Chinese multinational technology and entertainment conglomerate and holding company headquartered in Shenzhen. It is also the largest company in the video game industry in the world based on its investments.

Founded in 1998, its subsidiaries globally market various Internet-related services and products, including entertainment, artificial intelligence, and other technology. 

Its twin-skyscraper headquarters, Tencent Seafront Towers (also known as Tencent Binhai Mansion) are based in the Nanshan District of Shenzhen.

Chinese tech giant Tencent Holdings Limited is the world’s largest video gaming firm by revenue and has stakes in major game studios like Epic Games and Activision Blizzard. The South China Morning Post reported this year that Tencent has registered many metaverse-related trademarks for its social site QQ.

Epic Games

Epic is the company behind the video game phenomenon Fortnite, which has moved beyond its core shooting game to social experiences like dance parties and virtual music concerts. 

Users pay to dress their avatars in different costumes and can build their islands and games. Epic, also owns a large gaming engine, Unreal, used to develop games and other visual effects like TV show backdrops.

Epic CEO Tim Sweeney, a vocal critic of big platforms like Apple Inc and Alphabet Inc’s Google, has argued the metaverse will need to be a participatory, common space.


Amazon.com, Inc.(/ˈæməzɒn/ AM-ə-zon) is an American multinational technology company that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence. 


It has been referred to as “one of the most influential economic and cultural forces in the world”, and is one of the world’s most valuable brands. It is one of the Big Five American information technology companies, alongside Alphabet, Apple, Meta, and Microsoft.

Amazon has earned a reputation as a disruptor of well-established industries through technological innovation and mass scale. As of 2021, it is the world’s largest Internet company, online marketplace, AI assistant provider, cloud computing platform, and live-streaming service as measured by revenue and market share. 

In 2021, it surpassed Walmart as the world’s largest retailer outside of China, driven in large part by its paid subscription plan, Amazon Prime, which has over 200 million subscribers worldwide. It is the second-largest private employer in the United States.

Ecommerce giant Amazon.com Inc, which is the world’s largest cloud services vendor and has multiple media offerings, is also seen as a potential player in the metaverse.

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